Marketing Research An Applied Orientation Naresh K Malhotra
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For undergraduate and graduate courses in marketing research. With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation.... Marketing Research: An Applied Orientation. Front Cover. Naresh K. Malhotra. Pearson Education Australia, 2006 - Consumers - 912 pages. 0 Reviews.. by. Naresh K. Malhotra. 4.05 Rating details 412 ratings 18 reviews. This text presents a look at both the principles and practices of marketing research with...
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